Tag: Mixue franchise
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China’s largest food and beverage chain, Mixue, is moving quickly to expand in Brazil following its initial entry into São Paulo. The push comes less than a year after the company signed a major RMB 4 billion (approximately $556 million) supply agreement with the Brazilian Trade and Investment Promotion Agency (ApexBrasil), signaling long-term commitment to…
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Mixue opened its first US store in Los Angeles on 19 December 2025. The company’s announcement followed on 20 December and said New York stores would begin opening in the following days. This updated article corrects the earlier identification of New York as the first US opening.
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Mixue, China’s largest chain of milk tea and ice cream, has become the largest F&B chain globally by store count. The company filed for a new IPO prospectus to the Hong Kong Stock Exchange on 1st of January. In the document, it revealed its total store count as 45,302 as of 30 September 2024. At the same…
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Mixue publishes a concrete store-opening route and cost schedule for Malaysia. Those figures provide a useful starting point for an operator, but they do not price a franchise in every country or establish a guaranteed return.