Freddy’s has signed a five-unit development agreement for the Philippines, its first Southeast Asia deal. The measured entry puts operator capability, localisation and unit economics ahead of rapid scale.
South Korean coffee chain TheVenti is entering the Philippines through a master franchise agreement with JJR Brothers Food Corp., establishing what the company intends to use as a platform for broader expansion across Southeast Asia. The first Philippine store is scheduled to open in the third quarter of 2026. For TheVenti, this is an important…