American speciality retailer brand Victoria’s Secret has opened its first store at Inorbit Mall, Malad in Mumbai, a social media post by its parent franchise Apparel Group India said on Monday.
“We are excited to present the opening of Victoria’s Secret Beauty store at Inorbit Mall Malad, Mumbai. This is the brand’s 1st beauty store in Mumbai and the 7th in India,” Apparel Group India said.
Victoria’s Secret entered the Indian market in 2021 through its partnership with Apparel Group India. Initially, the global chain established its presence in India with an e-commerce platform, offering a range of products including fragrances, beauty, and personal care items.
Victoria’s Secret opened over four stores in Q3 of the Financial Year (FY) 2023-24 which include two in Pune, one each in Hyderabad and Bengaluru according to the data from IndiaRetailing Insights.
In 2022, Victoria’s Secret expanded its reach in India by opening its first physical store at Palladium Mall in Mumbai. Following this, another store was inaugurated at Ambience Mall in Vasant Kunj, New Delhi. Continuing its expansion, the brand launched its inaugural store in Pune at Phoenix Mall of the Millennium in November 2023.
Founded in 1977 by brothers Roy and Gaye Raymond, Victoria’s Secret has grown into a prominent American lingerie, clothing, and beauty retailer. The company now operates globally with around 1,360 retail stores situated in 70 countries, according to its official website.
With a vast network of over 2,025 stores across more than 14 countries, Apparel Group represents and markets over 80 brands, including well-known names like Beverly Hills Polo Club, Bath & Body Works, Tim Hortons, Tommy Hilfiger, Nine West, Call it Spring, Charles & Keith, Inglot, La Senza, and R&B Fashion.
Our Services
From initial market research and brand selection to franchise development, training, and ongoing support, we offer a comprehensive suite of services designed to streamline the franchising process and maximize success. Whether you’re a seasoned entrepreneur looking to expand your portfolio or a budding business owner eager to take the plunge into franchising for the first time, we’re here to guide you through every stage of the process with confidence and expertise.
Connect With Us
Ready to explore the world of franchising with global famous brands? Get in touch with the team at Star Brands Consulting Ltd today to learn more about our services and how we can help you achieve your franchising goals. Together, let’s turn your dreams of franchise ownership into a reality. To find out more about buying a franchise and how we can assist you, e-mail us at info@starbrandsconsulting.com.