Miniso opens at American Dream Mall in New Jersey, plans to open between 550 and 650 new stores worldwide by the end of 2024
Last weekend, on May 3, Miniso unveiled its first IP Collection Store in the U.S. at the American Dream Mall in East Rutherford, New Jersey. The grand opening, which was attended by The Toy Book and its sister publication, The Pop Insider, featured a swimming pool-themed photo op in the mall’s atrium, with a 16-foot-tall inflatable PenPen penguin, a ball pit, games, …