Superdrug Unveils First “Beauty Playground” at Westfield Stratford

Superdrug, the UK’s health and beauty retailer, has launched its innovative first permanent “Beauty Playground”, marking a major leap in experiential retail. Nestled in its Westfield Stratford flagship, this revolutionary store concept redefines how customers interact with beauty products. What Is the Beauty Playground? Dubbed as a dynamic “hub of beauty discovery,” the Beauty Playground …