PayMore, one of the fastest-growing electronics resale franchises in the United States, is taking major strides in 2025 with an aggressive national and international expansion. Known for its trusted electronics trade-in and resale model, PayMore is revolutionizing the way consumers buy, sell, and trade electronics — while also driving sustainability and innovation in tech retail.
700% Store Growth in Just Two Years
From its humble beginnings in Massapequa, New York in 2011, PayMore has evolved into a franchise powerhouse with 88 open stores and 600+ in development. Between April and June 2025, the brand will open 19 new stores across the United States and Canada, reinforcing its title as one of North America’s most dynamic electronics franchise concepts.
“These 19 new locations demonstrate our dedication to expanding access to electronics trade-in services across North America,” said Stephen R. Preuss Sr., CEO and Co-Founder of PayMore Stores. “We’re building a sustainable business model that extends device lifecycles while delivering exceptional value to our customers and franchise partners.”
New Store Locations in 2025
PayMore’s new stores will open in the following states:
- Pennsylvania
- California
- New York
- New Jersey
- Connecticut
- Massachusetts
- Rhode Island
- Virginia
- North Carolina
- South Carolina
- Georgia
- Florida
- Utah
- Missouri
This includes a fully operational location at 4900 Carlisle Pike in Camp Hill, Pennsylvania, now open to the public.
Why PayMore Stands Out in the Franchise Industry
- Buy-Sell-Trade Model: Customers bring in used electronics — PayMore tests, buys, and resells them with warranties.
- Eco-Friendly Mission: Promotes reuse of gadgets, reducing e-waste.
- High-Margin Retail: Refurbished electronics provide better margins than new device sales.
- Technology Focused: Franchisees access a proprietary POS and inventory system with real-time pricing data.
- Recession-Resistant: Strong customer demand in both good and challenging economies.
Franchise Momentum Continues
In Q1 of 2025, PayMore signed 13 new franchise agreements projected to yield 70 additional stores. That brings total projected locations to well over 150 by year’s end. With hundreds of units still in development, PayMore is well on its way to becoming the “GameStop of modern electronics”, but with a future-focused twist that includes smartphones, tablets, laptops, wearables, and even crypto ATMs.
Global Franchise Potential
While the current growth is focused on North America, the brand has positioned itself for future international expansion. PayMore’s model would be particularly strong in:
- GCC countries
- Southeast Asia
- Latin America
- Eastern Europe
Countries with high smartphone penetration and e-waste concerns would benefit from this resale ecosystem.
Work With Star Brands Consulting Group
At Star Brands Consulting Group, we work with investors, entrepreneurs, and retail developers to connect with innovative global franchises like PayMore. Whether you’re looking to invest in the electronics resale sector or adapt the model in your own region, our team can guide you from franchise inquiry to grand opening. Your Franchise Future Starts Here.