Krispy Kreme, one of the world’s most iconic sweet treat brands, continues to delight doughnut lovers across the globe with its latest wave of international expansion. In October 2025, the company opened its first-ever shop in Spain, marking a major milestone in its European growth strategy.
The new Hot Light Theater Shop in Madrid opened its doors to enthusiastic fans eager to experience the brand’s signature Original Glazed® doughnuts, made fresh daily. Operated through a minority interest joint venture with Glaseados Originales S.L., this launch reinforces Krispy Kreme’s successful global franchising model.
Expanding Across Spain and Beyond
Following its Madrid debut, Krispy Kreme plans to open two additional shops in the city before year-end, with long-term goals of expanding to over 50 locations across Spain within the next four years. These include five flagship Hot Light Theater Shops in key cities such as Barcelona, Valencia, Málaga, Zaragoza, and Bilbao—each offering guests the chance to see the famous “Hot Now” doughnuts being made fresh in-store.
Krispy Kreme’s CEO Josh Charlesworth expressed excitement about the brand’s growth in Europe:
“Partnering with Glaseados Originales S.L. not only strengthens our international presence with a highly experienced local operator but also reinforces our commitment to scaling efficiently through our franchise model that supports sustainable, profitable growth.”
Global Growth Continues in Brazil and Uzbekistan
The momentum doesn’t stop in Spain. Krispy Kreme is also expanding its footprint in Brazil, where it opened earlier this year in partnership with Ipiranga’s AmPM. Two additional shops will open in São Paulo by the end of 2025—one flagship with the brand’s latest design and one compact kiosk to serve customers in high-traffic locations.
In Uzbekistan, Krispy Kreme will make its market debut through a franchise partnership with Food Town Logistics-Group, LLC, opening its first shop in Tashkent this October. The franchisee plans to expand aggressively, targeting over 70 new shops across the country within five years.
The Power of a Global Brand
Operating in more than 40 countries, Krispy Kreme’s global strategy leverages local franchise partnerships to scale quickly and sustainably. From the U.S. to Asia, Europe, and Latin America, each new location reinforces the brand’s mission to “touch and enhance lives through the joy that is Krispy Kreme.”
How Star Brands Consulting Group Can Help
As Krispy Kreme continues to grow through its franchise and joint venture model, Star Brands Consulting Group helps investors and entrepreneurs identify similar international franchise opportunities with globally recognized brands.
Our expertise covers:
- Franchise opportunity sourcing across food, beverage, and retail categories.
- Market entry strategy and territory evaluation for franchise investors.
- Franchise negotiation and setup support with leading global chains.
- Business development advisory for scaling multi-unit or master franchises.
Whether you’re exploring opportunities with global brands like Krispy Kreme or other fast-growing food concepts, Star Brands Consulting Group provides the guidance and expertise to help you enter the franchise industry with confidence.