Superdry, the iconic British fashion brand known for its unique fusion of vintage Americana, Japanese-inspired graphics, and high-performance modern tailoring, is a global powerhouse in casual and streetwear fashion. With more than 500 locations in over 40 countries, Superdry has a strong global footprint—and now, you can be part of its expansion through franchising.
At Star Brands Consulting Group, we serve as independent consultants helping entrepreneurs and companies launch and grow Superdry franchises in new markets, including Africa, the Middle East, South Asia, and beyond.
Why Franchise Superdry?
Superdry offers a proven business model and a powerful brand identity that appeals to a young, fashion-forward, and globally connected audience. Here’s what makes it a standout franchise opportunity:
Global Brand Recognition
With a loyal customer base and a distinctive aesthetic, Superdry is instantly recognizable and in demand worldwide.
Proven Retail Success
Operates in flagship retail, e-commerce, and franchise formats—adapting to a variety of retail environments.
Strong Supply Chain & Support
Franchise partners benefit from centralized design, merchandising, marketing, and training to ensure consistent brand delivery.
Trend-Led Collections
From streetwear to athleisure, outerwear to denim—Superdry’s collections are designed to keep up with global trends and seasonal demand.
Franchise Support by Star Brands Consulting Group
While we are not affiliated directly with Superdry, Star Brands Consulting Group helps facilitate franchise expansion by working with interested investors and entrepreneurs to:
Evaluate regional market potential
Navigate the franchise application process
Assist in site selection and lease negotiation
Support store launch planning
Provide strategic retail growth consulting post-launch
Ideal Franchise Partner
We work with partners who have:
- Retail experience or access to strong local retail teams
- Capital to invest in Superdry’s premium retail format
- Passion for fashion, youth culture, and lifestyle branding
- Commitment to uphold Superdry’s brand integrity and store standards
Let’s Bring Superdry to Your City
If you are interested in opening a Superdry franchise in Lagos, Nairobi, Dubai, Accra, Dhaka, or any other emerging market, we want to hear from you.