
Sinsay is a fast-growing European fashion brand offering trendy, affordable clothing and accessories for women, men, teens, kids, and even home décor. Launched in 2013 and owned by LPP S.A. — one of the largest fashion retail groups in Central and Eastern Europe — Sinsay has quickly become a go-to name for style-conscious shoppers who demand variety, affordability, and seasonal flair.
With over 1,000+ stores across Europe, Sinsay continues to expand its global presence and is now exploring strategic international growth through franchise partnerships in new and high-demand markets.
Unique Selling Proposition (USP)
- Trend-Driven Fashion: Fresh collections for every age and occasion — from streetwear to business casual to maternity wear.
- Complete Lifestyle Brand: Clothing, beauty, accessories, home décor, and kids’ collections all under one roof.
- Affordability First: Ultra-competitive pricing makes Sinsay highly accessible for wide customer segments.
- Youth Appeal: Strong online and social media presence resonates with Gen Z and Millennials.





Franchise Highlights
- Headquarters: Gdańsk, Poland
- Owned By: LPP S.A. (also owns Reserved, Cropp, House, and Mohito)
- Number of Locations: 1,000+ (Europe, Middle East, and selected global regions)
- Industry: Fast Fashion, Lifestyle Retail, Apparel & Accessories
Investment Details
Franchise terms and investment vary by country and development agreement.
Estimated Total Investment: $800,000 – $2,000,000+
Ideal Store Size: 800–1,500 sqm in high-traffic retail zones or shopping malls
Royalty & Marketing Fees: Negotiated on a case-by-case basis
Ideal Franchisee Profile:
- Experience in fashion retail or multi-brand retail operations
- Strong local market knowledge
- Access to prime real estate
- Financial and operational capacity for multi-store roll-out
Why Choose Sinsay?
- Backed by a Fashion Giant: LPP Group’s expertise and operational systems make Sinsay a reliable partner.
- Diversified Product Range: High turnover product lines in clothing, accessories, home, and beauty.
- Fast Fashion Efficiency: Regular new arrivals keep customers returning and boost average sales.
- Family-Oriented Offerings: One-stop shopping for women, men, children, and even home goods.
- Strong European Recognition: Well-established in Poland, Romania, the Baltics, and other key markets.
How Star Brands Consulting Group Supports You
As your strategic partner, Star Brands Consulting Group offers full-spectrum franchise consulting services to launch and grow Sinsay in new markets:
- Market evaluation and territory planning
- Brand representation and liaison with LPP
- Real estate and store format guidance
- Franchise application and onboarding support
- Multi-unit development planning
- Long-term operational and marketing advisory
We bring global lifestyle brands like Sinsay to your local market with structure, support, and a proven path to profitability.