Taco Bell, the globally renowned fast-food chain known for its bold flavors and innovative menu offerings, has unveiled an ambitious plan to accelerate its international growth. With a target of expanding its footprint from 1,150 locations to over 3,000 restaurants outside the U.S. by 2030, this initiative is set to redefine the brand’s global presence. Leading the charge in facilitating this expansion is Star Brands Consulting Group, a premier consultancy specializing in franchise development and market entry strategies.
Expanding to New Markets with Expert Guidance
Taco Bell’s expansion strategy includes entry into nine new countries, including France, Greece, and South Africa, while also reinforcing its presence in high-growth markets such as Australia, India, Spain, and the UK. Star Brands Consulting Group has played a crucial role in identifying strategic locations, securing franchise partners, and ensuring that Taco Bell’s brand values and operational excellence are seamlessly integrated into diverse international markets.
A Record Year for Growth
In 2024, Taco Bell achieved an impressive milestone by opening 347 new locations across 25 countries, bringing its global footprint to 8,757 stores. With the support of Star Brands Consulting Group, the brand has been able to navigate complex regulatory environments, adapt to local consumer preferences, and develop scalable business models that ensure long-term success.
Financial Success and Digital Expansion
Taco Bell’s aggressive expansion strategy has been accompanied by record-breaking financial achievements. In the past year, the company reached a US$1 billion profit milestone, with restaurant-level margins exceeding 24% in company-owned stores. Additionally, the brand saw 32% growth in digital sales, totaling $6 billion, showcasing the power of a robust omnichannel approach. Star Brands Consulting Group has been instrumental in optimizing Taco Bell’s digital strategy, ensuring that online and app-based ordering systems are tailored to each market’s unique needs.
Consistent Growth and Future Projections
Taco Bell reported same-store sales growth in the U.S. across all four quarters of the previous year, and the company anticipates an 8% rise in equivalent sales in Q1 2025. This consistent upward trajectory reflects the strength of its brand, the efficiency of its operations, and the expertise of Star Brands Consulting Group, which continues to drive franchise success across multiple continents.
Partner with Star Brands Consulting Group for Franchise Success
For investors and entrepreneurs looking to bring world-class brands to their markets, Star Brands Consulting Group offers unparalleled expertise in franchise development, strategic market entry, and operational support. Whether expanding an existing brand or entering a new territory, Star Brands Consulting Group ensures a seamless, profitable, and sustainable growth journey.
Are you ready to be part of Taco Bell’s global success story? Contact Star Brands Consulting Group today and explore franchise opportunities in high-growth markets worldwide!